Know exactly what to do when you're first to the fire.
The same alert that pings your phone only turns into a $20K–$100K+ job if you handle the next 30 days right. K1 University is the plain-spoken trade school that teaches the rest — free with your feed.
The biggest job in restoration is the one nobody works.
Water is a knife fight — ten trucks at one address, the adjuster shaves the scope, margin evaporates. Fire is the opposite trade: bigger, higher-margin, and wide open.
Someone's home just burned. The closers show up loud and transactional. Be the calm, honest operator who actually helps — that's who the family remembers, and who they hire. The money follows the trust.
Water & the adjuster grind
- Ten competitors on the same call
- Waiting on adjuster scraps and program work
- Single-room scope, margin shaved thin
Fire — the whole-house win
- The least-chased loss type in the business
- 2–4× the size of a water packout
- You arrive first, with the door-knock package in hand
One right way. Drilled until it's yours.
K1 University is built like a trade school, not a webinar — five engines that turn fire into a repeatable line of business. The feed gets you there first; this is everything you do next.
Standardize
One way to run a fire job, start to finish.
Steps
The job broken into plain, ordered moves.
Repeat
The same play every time, so it sticks.
Practice
Rehearse the door before you knock it.
Master
Get signed off — then it's second nature.
Why Fire
The economics, the timing, and why the lane stays empty — so you work it with conviction.
Chasing Fires
The door conversation, the empathy-first approach, and the Day-5+ follow-up that actually wins the job.
By Trade
What changes for each trade on a fire loss — contents, structure, the works.
The Tools
The kit, the forms, and the scripts you carry to the curb on day one.
Do the math on one good year.
A real metro hands you a steady flow of fire activity every day. Here's what a handful of those a month is worth — and how thin the crowd gets by the time it reaches a workable, address-level lead.
flowchart TD
A["~50 fire activations / day"] --> B["10–15 workable<br>address-level leads"]
B --> C["~1 signed job / week<br>for a working chaser"]
classDef top fill:#15212e,stroke:#2a3a4c,color:#c4cedb;
classDef mid fill:#241312,stroke:#5a2b27,color:#eef3f9;
classDef win fill:#FF4D3D,stroke:#FF4D3D,color:#ffffff;
class A top
class B mid
class C win
Illustrative of a real metro's flow — not a guarantee. Your numbers depend on your market, your trade, and your follow-up.
The playbook comes with the feed.
K1 University isn't a course you buy. It's the training that makes your K1 Dispatch feed actually pay off — included, the day you're in.
The full classroom
Every module, the trade-school way — start to signed job.
The door-knock toolkit
Scripts, forms, and the follow-up cadence that wins past Day 5.
The Fire Brief
The ongoing podcast — what's working in the field, right now.
Seats for your crew
Your owner, estimator, and door-knockers — all on the same board.
Open the playbook.
Begin the first lesson now — free. When you're ready to be first to the fire in your market, we'll check your metro.
Start the playbook — free →